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Sony Music cashes in on Vtubing.

No.12478063 View ViewReplyOriginalReport
https://natalie.mu/comic/news/451636

>Sony Music Labels launched its Virtual YouTuber project "VERSEn" on Monday. K-ON! and 22/7 character designer Yukiko Horiguchi will be involved in the project as an animation director and character designer. Kaguya-sama: Love is War manga creator Aka Akasaka will also be involved.

>The VERSEn project will center on "VTubers with a past" and depict a story of "girls who connect the world." The multimedia project will tell a story alongside the audience of the past, present, and future of the VERSEn world across livestreams, anime, music, illustrations, novels, and manga.

>The project will release an animated promotional video on November 12 that is created by maxilla inc. (DARLING in the FRANXX, Fate/Grand Order Absolute Demonic Front: Babylonia opening sequence motion graphics).

>Sony Music Entertainment launched auditions for a separate VTuber project, called "VEE," in July.