>>43824779I understood just fine, was just looking solely at the part that starts at 1:50:32 until 1:50:55. Watching it again, afterwards she did say that people were grateful that the anni merch was cheaper than usual and that they thought that it's to offset the recent scale figure. However she said it was not actually for that, hinting that it's something else that's expensive so I guess that's the 匂わせ, vague as it is.
The thumbnail is designed to mislead but I think it's a new outfit. As with the usual reveal routine, the model is revealed ~40mins in which would explain the time emphasis and merch coming out on the hour after.
