As long as Nijisanji exists, Hololive will not have peace.
By the virtue of being more profitable than Holo they threaten the very existence of Hololive as it exists.
It's the nature of capitalism to constantly seek higher profits. So many people inside Hololive management want to "move past the otaku" and tap into the bigger market
All the new "side branches" were pathetic attempts to "unite" holoPro while keeping the otaku profit, slowly boiling the frog.
What can be done? Are we to watch YAGOO constantly sabotage what made Holo great?