>>73293059That's a stupid idea that will get creators culled. It's similar to Youtube Video creators.
VOD watchers focus a lot on the content. So if someone makes a fun video, you watch it. Some people subscribe, hoping to get more interesting content in the same vein.
But no one can have hits 100% of the time.
So the ones that win the algo war are cheap spammable content so that one big hit offsets the other flops.
On the other hand, if you brand "yourself" as the content, whether it's your peculiar look, or vibe or humor or whatever it is, your content will ALWAYS have a bit of "You" in it. So every single one of your videos will have a baseline of quality that your core audience will like. Good examples are sseth, nakeyjakey, critical drinker and yahtzee.
Yahtzee's honestly the best example, dude literally went from big corpo to small corpo and lost barely ANY of his viewers despite changing several aspects of his usual aesthetic. The quality of the videos themselves may go up and down, but as long as that core "creator"'s brand is in the content, it will ALWAYS get views.
Content-centric branding is fickle a f, and will always have competition from others making the same content. Creator-centric branding is the future.
