>>32165331In 2010, Norris appeared in advertisements for communications company T-Mobile in the Czech Republic.[102]
In 2011, Norris appeared in advertisements for the World of Warcraft video game.[103]
In 2012, Norris appeared in a series of commercials for the Polish bank BZ WBK.[104]
In 2012, Norris played a mercenary in The Expendables 2.[105] The film was a success and grossed over $310 million worldwide.[106]
In 2015, he appeared in two commercials for the French TV show Pieds dans le plat.[107]
That same year, Norris and his wife Gena founded CForce Bottling Co. after an aquifer was discovered on his ranch.[108]
In 2016, he starred in the commercial for the beer Hoegaarden.[109]
In 2017, he appeared in the advertisement for United Healthcare.[110]
In 2017, Flaregames produced Non Stop Chuck Norris, an isometric action-RPG game for mobile device and is the second game to be based on his popularity developed by the Chuck Norris facts. The game was well reviewed [111]
In 2017, Norris became Fiat's ambassador, a "tough face" for its commercial vehicles. Fiat says Norris embodies four pillars of its business: determination, reliability, dynamism, and competence.[112]
In 2018, Norris appeared in an ad for Hesburger, a Finnish hamburger chain.[113][114][115][116] That year he also did a commercial for Cerveza Poker.[117] His third commercial that year was for Toyota.[118]
In early January 2020, Norris starred in a QuikTrip commercial for their Snackle line of food. In it Norris descends in parachute where he shoots hot-dogs out of a cannon at a crowd of people.[119] On April 3, Norris appeared in the series finale of Hawaii Five-0.[120][121]
In 2021, Norris was obtainable as a tank-commander in World of Tanks during the Holiday Ops event.[122] He gave players extra missions and featured a unique voice-over.